
After spearheading the initial brand launch for TONIC, DMajor are now evolving the digital experience to reflect the brand’s dual focus on direct-to-consumer and wholesale (B2B) growth.
Our work includes streamlining product architecture, developing dedicated landing pages for B2B partners, and enhancing the overall UX to better communicate TONIC’s purpose—providing clothing and accessories designed for recovery, wellness, and life in motion. This evolution ensures the brand’s online presence scales seamlessly as its distribution and audience expand.









